February 7th, 2018
Is your practice Business Slowing down? You’re Not Alone and there are a few factors that could be the cause you may not be aware of.
It’s no secret – competition among dentists like yourself is increasing and increasing rapidly. The ADA estimates there will be 16% more dentists in the United States by 2022, meaning you only have a handful of years to get competitive. You might be feeling the effects of increased competition already,Or you might be seeing just the initial signs that more competition coming your way.The strongest and loudest signal that your practice is in for tough times is your revenue and production have either a) flattened or b) started falling slightly. Or, maybe you are starting to see it in your new patient count. Maybe you want from 20 or 40 new patients per month, but now you’re only seeing 10 or 20, or worse yet you’re down to less than 10 new patients per month. Any of these stats are like a sounding alarm that it’s time for your practice to start getting competitive. Let’s take a closer look. How Did This Happen? Here are 6 possible reasons:
- Haven’t Stayed Cutting Edge
By not marketing properly, your practice may be falling behind. Competitors are using cutting edge marketing techniques and you need to as well in order to compete with them. Competition has been evolving while your marketing has not kept up. Marketing technology may be passing your practice while others around you are using it to their advantage.
- Your Marketing Doesn’t Speak to Gen Y and Millennials
The new generations of potential new patients think, act, and make decisions much differently than older generations. To attract them, you must market to them. You’ll need a marketing company that understands these generations and knows how to attract them. Here is where we are your unfair advantage to your competition! Let Access Direct Digital Media Help you access your legacy building clients now! Click Here
- Made Some Bad Marketing Hires
It happens to almost every practice. You may have hired a marketing company, or multiple marketing companies who did not live up to their promises and deliver you new patients. Make sure that your marketing Partners are setting real benchmarks/goals that can be tracked and Measured.
- Might Be Penalized by Google
If you’ve hired marketing companies in the past, and now you’re not showing up on Google where you think you should be showing up, there’s a chance your website has been penalized.
- Might Be Doing It Yourself
You’ve never needed to hire a marketing company because you’ve been handing it yourself. You’ve ‘dabbled’ in marketing, but now you see it’s not working and driving patients. We get it, Sometimes you do what you feel you have to do, But ask yourself is this the best R.O.I. with regards to time spent on projects? Contact Us for a free Strategy consultation to see if we are the Marketing Partner your firm needs. Click Here
- You’ve Hired a “Local” Marketing Company Because They Are Close
You decided to hire a local marketing company in your area which is good, but they don’t specialize in dentistry and have no experience with highly competitive industries like the dental market. We have got you covered are having great success with dentist around the country, modifying there marketing strategy and delivering new clients to there practice at unbelievably low acquisition cost. Lets Talk
Isn't it about time you considered the obvious option to out compete your competition and dominate your Area? If any of these reasons sound familiar to you then we encourage you to book a free consultation now.Let us focus on bringing you new patients and you and your staff focus on keeping them.